Discover Something More
LG beauty brings you more than world-class beauty products, it also provides insightful information with our helpful shopping guides to make it easier for you to find what you’re looking for and maybe you’ll even discover something new along the way.
![A collection of LG Beauty Products from Dr. Groot, belif, and Physiogel.](https://cdn.sanity.io/images/t70t1kyk/intermediate/4afd50fd81871d4c9b7afebfa1222a0fd8c67ad3-1024x1024.jpg?q=80&auto=format)
Award Winning Products
Shopping Guides
![Two open jars of belif the true cream aqua bomb and moisturizing bomb are tilted, with some of the cream inside flowing out](https://cdn.sanity.io/images/t70t1kyk/intermediate/2ff8d623460424408c3267ecc14cb09fd5583dac-700x840.jpg?q=80&auto=format)
belif
Which belif moisturizer is right for you?
Check out our belif shopping guide and discover what your skin’s been thirsting for.
![A model with shiny curly hair looks off camera with a slight pouty smile](https://cdn.sanity.io/images/t70t1kyk/intermediate/df1fcbc8bd78739a874fe994230f69ac528e1e6a-700x840.png?q=80&auto=format)
Dr. Groot
Want great hair? Get to the Groot of it!
Uniquely customized solutions that get to the root of the problem.
Step Into Summer Radiance
Nourish and protect with summer-ready skincare from belif, packed with hydrating and brightening ingredients that will take your natural glow up a notch.
The LG Beauty Blog
All things health and beauty with expert insights, product recos, pro tips and trends you need to know right now.
![Close up of a model smiling and rubbing cleanser on her face.](https://cdn.sanity.io/images/t70t1kyk/intermediate/ea6ac87d43aa802d0eac49d58d0db2b634dc4037-1910x1910.jpg?q=80&auto=format)